関連資料一覧：（本学所蔵）
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件名：LCSH:Brandnameproducts -- Management
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| | 資料名 | 所蔵館 | 責任表示 | 出版者 | 出版年 | 所在 |
| 1 |  | Brand new justice : how branding places and products can help the developing world | 亀岡本館 | Simon Anholt | Elsevier Butterworth-Heinemann | | 亀岡本館:書庫 675.1||A49b |
| 2 |  | Brand portfolio strategy : creating relevance, differentiation, energy, leverage, and clarity | 亀岡本館 | David A. Aaker | Free Press | 2004 | 亀岡本館:書庫 675||A11b |
| 3 |  | Brand royalty : how the world's top 100 brands thrive & survive | 亀岡本館 | Matt Haig | , K. Page | | 亀岡本館:書庫 675.3||H15b |
| 4 |  | Brands and branding ( The economist series ) | 亀岡本館 | Rita Clifton and John Simmons, with Sameena Ahmad ... [et al.] | Bloomberg Press | | 亀岡本館:書庫 675.3||C78b |
| 5 |  | Brands and brand management : contemporary research perspectives : hardcover ( Marketing and consumer psychology series ) | 亀岡本館 | [edited by] Barbara Loken, Rohini Ahluwalia and Michael J. Houston | Routledge, Taylor & Francis Group | 2010 | 亀岡本館:書庫 675||B71 |
| 6 |  | Competitive strategy for media firms : strategic and brand management in changing media markets paper ( LEA's communication series ) | 亀岡本館 | Sylvia M. Chan-Olmsted | Lawrence Erlbaum Associates | 2005 | 亀岡本館:書庫 699.3||C33c |
| 7 |  | Strategic brand management : building, measuring, and managing brand equity | 亀岡本館 | Kevin Lane Keller | Prentice Hall | 2003 | 亀岡本館:書庫 675.3||Ke32s |
| 8 |  | Strategic brand management : new approaches to creating and evaluating brand equity | 亀岡本館 | Jean-Noel Kapferer, [translated by Philip Gibbs] | Free Press | | 亀岡本館:書庫 675.3||Ka61s |
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