関連資料一覧:(本学所蔵)
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件名:LCSH:Brandnameproducts
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| | 資料名 | 所蔵館 | 責任表示 | 出版者 | 出版年 | 所在 |
1 | | Branding in Asia : the creation, development, and management of Asian brands for the global market | 亀岡本館 | Paul Temporal | J. Wiley (Asia) | | 亀岡本館:書庫 675.3||Te34b |
2 | | Brand leadership | 亀岡本館 | David A. Aaker, Erich Joachimsthaler | Free Press | | 亀岡本館:書庫 675.3||A11b |
3 | | Brand marketing : building winning brand strategies that deliver value and customer satisfaction | 亀岡本館 | William M. Weilbacher | NTC Business Books | | 亀岡本館:書庫 675.3||W55b |
4 | | Brand new justice : how branding places and products can help the developing world | 亀岡本館 | Simon Anholt | Elsevier Butterworth-Heinemann | | 亀岡本館:書庫 675.1||A49b |
5 | | Brand portfolio strategy : creating relevance, differentiation, energy, leverage, and clarity | 亀岡本館 | David A. Aaker | Free Press | 2004 | 亀岡本館:書庫 675||A11b |
6 | | Brand royalty : how the world's top 100 brands thrive & survive | 亀岡本館 | Matt Haig | , K. Page | | 亀岡本館:書庫 675.3||H15b |
7 | | Brands and branding ( The economist series ) | 亀岡本館 | Rita Clifton and John Simmons, with Sameena Ahmad ... [et al.] | Bloomberg Press | | 亀岡本館:書庫 675.3||C78b |
8 | | Brands and brand management : contemporary research perspectives : hardcover ( Marketing and consumer psychology series ) | 亀岡本館 | [edited by] Barbara Loken, Rohini Ahluwalia and Michael J. Houston | Routledge, Taylor & Francis Group | 2010 | 亀岡本館:書庫 675||B71 |
9 | | Brand sense : build powerful brands through touch, taste, smell, sight, and sound | 亀岡本館 | Martin Lindstrom, foreword by Philip Kotler | Free Press | | 亀岡本館:書庫 675.1||L63b |
10 | | Building brands directly : creating business value from customer relationships | 亀岡本館 | Stewart Pearson | Macmillan Business | | 亀岡本館:書庫 675.2||P31b |
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