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関連資料一覧:(本学所蔵)
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件名:LCSH:LCSH:Productmanagement
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 資料名所蔵館責任表示出版者出版年所在
1書影Brand management ( The International library of management )亀岡本館edited by Leslie de ChernatonyAshgate 亀岡本館:書庫 675.2||B71
2書影From brand vision to brand evaluation : strategically building and sustaining brands 亀岡本館Leslie de ChernatonyButterworth-Heinemann 亀岡本館:書庫 675.3||C39f
3書影The future of brands : twenty-five visions 亀岡本館edited by Rita Clifton and Esther MaughanMacmillan Business 亀岡本館:書庫 675.3||F97
4書影New-product diffusion models ( International series in quantitative marketing ; 11 )亀岡本館edited by Vijay Mahajan, Eitan Muller, Yoram WindKluwer Academic Publishers 亀岡本館:書庫 675.3||N68
5書影Powerful products : strategic management of successful new product development 亀岡本館Roger Bean, Russell RadfordAMACOM 亀岡本館:書庫 509.6||B31p
6書影Product management ( The Irwin series in marketing )亀岡本館Donald R. Lehmann, Russell S. WinerIrwin/McGraw-Hill 亀岡本館:書庫 509.6||L52p
7書影The product manager's handbook : the complete product management resource 亀岡本館Linda GorchelsNTC Business Books 亀岡本館:書庫 509.6||G67p
8書影Retail product management : buying and merchandising 亀岡本館Rosemary VarleyRoutledge 亀岡本館:書庫 673.7||V42r
9書影Superior product development : managing the process for innovative products 亀岡本館Clement C. Wilson, Michael E. Kennedy, Carmen J. TrammellBlackwell Publishers 亀岡本館:書庫 675.3||W75s
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